Responsive emails that are well designed, rigorously tested and optimised to get the right response continue to play a leading role in online marketing at all levels.
Our leading technologies and design capability, facilitates individualised content in every email message, making each one personal and meaningful. Mailings have to reflect not only the unique nature of each relationship, they also have to respond to the expressed wishes of the recipient… so that your customer only receives what they want and when they want it.
Dynamic content management
coastAMS’s dynamic content management technology can be used to customise all elements of email messages. We can personalise the text, graphics, ‘sender’ name and ‘subject’ line of each message, delivering focused and highly relevant communications to every individual in every mailing list.
Our market-leading email platforms ensure that deliverability rates are optimised. We will advise on database quality maintenance, message content and many other industry criteria to ensure your emails reach the intended inbox and prompt the required response.